April 27th HLS Meetup Group Discussion

Focus on How to Run Your Holiday Let Business

2016-04-28 08.57.33   Owners went away with some actionable steps to start using in business right away, we delved deep into How to Run Your Holiday Let Business

In this Meetup we talked about How to Run Your Holiday Let Business

Holiday Let Marketing

• Keeping marketing diverse and looked at the different ways of allowing potential guests to find you • The power of Social Media • Listing sites to get started with as a newbie to the Holiday Let Industry

Systemisation

• The power of creating systems inside the business, both to free up your own mental bandwidth, as a way to empower team members to take ownership of their work, and to provide a consistent, top notch service to guests and potential guests • Where to start with systemisation and how to break it down • We looked at some awesome free online tools that can help you systemise the processes inside your business

Online Booking

• The importance of allowing potential guests to view an up to date calendar and be able to enquire and book quickly • Some great booking systems that allow automation of the delivery of key pieces of information to your guests at the right time, freeing up your time to focus on the guest experience

Websites

• The importance of excellent photography • The importance of a fully updated, beautiful, responsive and simple to use website • How to capture potential guests email addresses as they visit your site • The key elements of the front page of your Holiday Website and how capturing the potential guests attention is of paramount importance within seconds of them arriving on your site

Relationships

• We talked about the importance of building links with local businesses that can refer business to you and vice versa

Additional Revenue Streams

• How to create additional revenue streams that give great value to guests We went pretty in depth, if you’d like to get the same indepth look into what steps to take next inside your Holiday let Business then drop a question into the Facebook Group or come along to the next meetup which will be: Worcester – Weds 25th May Cotswolds – Thurs 26th May
Join the Facebook Group and keep up to date on the next Meetups!